Marketing Monday: A Postcard - The New Business Card
I have posted about business cards before
here MOO and Super Friendly Paper ,
here Business Cards and Getting Them Printed , and
here DIY and Recycled Business Cards.
But what about a postcard? Last week Eco Etsy posted
Business Tips: Creative Marketing & Promotion.
One of the tips was to:
"Create a Killer Ad & print it on small recycled postcards."
It was suggested to mail postcards to a target market and to ask
business establishments if you can leave them on their counters.
MOO suggests using postcards as a business flyer or even a
gift certificate. Many artists seem to have a postcard
with a bio on the back to present to the public at fairs & shows.
Why not use a postcard as a business card?
You could print the same information as you do on your
business cards and use the postcards for everything:
thank you cards, flyers, coupons, gift certificates.
How do you use postcards?