Pages

7/31/2011

Marketing Monday: Attributes on Etsy

12 Purple Eco Heart Stickers


Kimmy of bellavioletta shared a forum thread with me this weekend.
If you have been listing new items in your shop,
you may have noticed a new box with "attributes."
Everything from African and Art Deco to Victorian and Zen.
Here's a link to the discussion thread
Having trouble with attributes? Here's a guide!

7/25/2011

Marketing Monday: How to Screw Up Your Art Show

Burnt Orange Carnation Corsage - Repurposed T-shirt
Marang Studios

If you're like me, you're busy enjoying summer!
For some of you, that might mean a craft fair.
I had to share this post I found, because so much of it just made sense.

How To Screw Up Your Art Show

I can say I'm guilty of a couple of things the author says not to do,
but I think my favorite part was,
"Hang a showstopper on the rear wall. You MUST stop the hoards
of people rushing by like the Children of the Corn."
And "We saw a tent sign, 'No one enter without permission.' "
I was once at a tent with a sign that read "please do not touch"
and the artist was selling textiles. "Need I say more?"

So find that showstopper, don't hang silly signs, and
have yourself a great summer and some great shows!!!

7/11/2011

Marketing Monday: Promo Swaps!

Fab Trashion Team Swag

Promo Swaps are a great way for teams to help promote each others work.

Kimmy of Bella Violetta organizes a promo swap for our team twice a year.
It's a daunting prospect, trying to corral a bunch of artists,
but she's up to the task!

Everyone that participates sends Kimmy swag and in return receives a box of goodies. It's always exciting to open the box to see what's inside.
The promos get better every time we swap.
It's really quite impressive!

When we send out an order it includes a promo from a fellow member.
Who doesn't love to get swag??

The Trashion Team creates art, jewelry, fashion and objects from materials that are recycled, leftover, thrifted, or found.
We promote environmental awareness & look good doing it!
But it doesn't stop there! Man do we know how to brand our businesses!
Check out the amazing promos from this year's swap!


Images © 2011
All rights reserved.