Marketing Monday: The Blog, Part II
Finding our way in the blogosphere is ongoing ...
I've gathered up a few more links to articles to help with blogging.
A post by Tara Gentile of Scoutie Girl on CraftMBA discusses
why your blog needs a purpose, a method, a goal.
She suggests you create an objective so you can build
a community around your blog.
This post from Open Forum discusses
3 not so obvious things your blog needs:
1. a point of view
2. really great headlines
3. calls to action
Lisa Barone of Outspoken Media suggests an editorial calendar:
Why You Need An Editorial Calendar For Your Blog.
She feels it will increase your post quality, your post quantity,
your advertising opportunities & your subscribers.
My favorite reason is that the urge to bang your head against
the wall will decrease.
Rebecca Osberg, a social media writer, has some content ideas:
How To Write Content For a Business Blog.
I thought the part about blog design was important, as well as
the section on promoting your industry - go handmade!
My favorite article, though, has to be
5 Essential Blogging Tips from the Father of Chinese Philosophy.
Confucius had some great advice, which has been applied to blogs -
From knowledge to beauty, respect and consequences, and
not doing to others what you would not want done to you.
The author adds his own tip as well.
About what will you be blogging?